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5 Ways to Use TikTok for Business (Infographic)

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Advertiser Disclosure. The contents of this article are the opinions of the Author only and should not be construed as advice to take any actions.

TikTok is a trending social media app which lets you post short videos with music in the background.

But how can you use TikTok to grow your business? Find out today with our detailed infographic below.

If you would like to share this infographic, you are more than welcome so long as you include attribution to

Don’t want to read the infographic? Here’s the text version:

1. Be Relevant

People will know if you’re videos are just promotions – and you won’t create a following. Try to create content which people understand. Follow the trends, and you’ll build a following

2. Become a Personality

Since TikTok is extremely visual, it would be hard to grow your business without showing your face. Build some rapport with users on TikTok, this way, your content is more likely to get shared and ultimately your business will grow faster.

3. Engage with Others

One of the most common mistakes advertisers make is making promotions one way. You’ll see drastically better results if you engage with other people’s content such as liking and commenting on their videos.

4. Make People Laugh

Business doesn’t always have to be serious. (Most) people have a sense of humour and by appealing to this, you’ll be able to create a following which you can then use later to promote products to (subtlety).

5. Go Behind the Scenes

It’s common knowledge that people like to see what goes on behind the curtains. Got an office? Try filming some videos there – people will love it as it’s not what you see everyday! Being transparent is the key to a successful online business.

If you would like to do some further reading on how you can use TikTok to promote your business, I highly recommend that you check out this article by Fang Digital.

William Hurrell is the Main Editor of TechNumb and founder of Black Sands Media LTD, a UK based Digital Agency. His expertise lay within Technology, Finance & Blockchain. William founded TechNumb to provide unbiased information regarding new & existing technologies. You can get in touch with William directly by sending an email to

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